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Channel: Above The Static | Web Presence Development & New Media Marketing» Success Stories
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Engaging Art: How Threyda Deliver Stunning to Social Media

Synchronicity by Peter Westermann - Visit Threyda.com for more A picture is worth 1,000 words, common wisdom has it. So social media should make it easy for artists to share their work, right? Image...

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Music Marketing Matters: Diversifying Your ‘Product’

Last week I got a bee in my bonnet – yes, my part time job is subbing for Little Bo Peep… what of it? – about the lack of creativity in marketing music. Rather than just whinge and whine, though, I...

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Music Piracy & the Profit Tipping Point

Music Piracy & the Profit Tipping PointSome significant data were released last week by the (suddenly very visible) music reporting service, MusicMetric. Significant, in this case, equates to over...

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Creative Music Marketing (On a Shoestring Budget)

Music marketing matters. Hopefully we established that in the mini-series of the same name earlier this year. What keep on coming, though, are the examples of independent artists getting creative with...

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Case Study: How Kishi Bashi Brings Fans Further Into the Fold

“Open Kimono” is business jargon upon which I stumbled just last year, yet it has fast risen to the top of my buzzword bollocks list. (Yes, such a list exists, albeit deep in the annals of my memory...

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